AI & Automation powering your growth

Yourtoolscollectdata.
Iturnitintorevenue.

I optimize your conversions, automate your processes, and manage your data pipeline — one point of contact, from analytics to revenue. +40% growth at Skello.

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Four problems. Four solutions.

Every company I work with faces one of these blockers. Here's how I fix them.

Numbers speak louder than I do

Behind every metric, there's a story. A problem identified, a solution built, a result measured.

+0%

annual growth

Skello

+0%

conversion rate increase

Le Dressing de Paolina

0K

visits generated from scratch

B&Inside

0

countries deployed

Skello International

Stories, not slides

Every project starts with a real problem. Here's how I solved them.

Optimzd — From scratch SaaS product designed, built & launched
(01)Side Project
From scratch
SaaS · Marketing Attribution · Artificial Intelligence
Optimzd logo

Optimzd

A simple observation: marketing teams spend thousands on Meta Ads without knowing which leads actually close. I built Optimzd to solve that — a SaaS platform connecting Meta Ads to HubSpot, using AI to optimize attribution and predict which leads will convert. Deployed across 7 countries.

Next.jsFastAPIPython
Skello — +40% annual revenue growth driven
(02)
+40%
B2B SaaS · Workforce Management · HR Tech
Skello logo

Skello

When I joined Skello, the website wasn't matching the company's ambition. No reliable tracking, manual RevOps, and a corporate site that wasn't converting. I rebuilt everything — Webflow redesign, n8n automations, deployment across 7 European markets. Result: +40% annual growth.

WebflowPythonn8n
Le Dressing de Paolina — +38% increase in conversion rate
(03)
+38%
E-commerce · Fashion & Ready-to-Wear
Le Dressing de Paolina logo

Le Dressing de Paolina

Paolina had traffic and a loyal community, but her conversion rate was stuck. The problem wasn't the product — it was the buying experience. Complete Shopify redesign, checkout funnel rewrite, and tracking setup to understand where customers were dropping off. +38% conversion within weeks.

ShopifyLiquidFigma
B&Inside — 36K visits generated in 6 months
(04)
36K
E-commerce · Brand Creation · Digital Acquisition
B&Inside logo

B&Inside

B&Inside didn't exist. No brand, no site, no traffic. We started from a blank page: visual identity, Shopify store, and an aggressive acquisition strategy on Google Ads and Meta Ads. Six months later, 36,000 visits and a ROAS that was funding the growth.

Google AdsMeta AdsShopify
ART STAFF — From scratch e-commerce site built & launched
(05)
From scratch
Craftsmanship · E-commerce · Showcase Website
ART STAFF logo

ART STAFF

A Norman plasterwork artisan with exceptional craftsmanship but zero online presence. The challenge: translating a centuries-old craft into a premium digital experience. Showcase site, e-commerce, SEO technical blog, and local search — so customers could finally find him where they're looking.

E-commerceDesignSEO
Matys Beuriot — Growth Engineer

The marketer who codes

Graduate of IIM Paris La Défense, I quickly realized the best marketing teams were blocked by tech — and the best developers understood nothing about business. I decided to become both. At Skello, I built the entire acquisition system from scratch across 7 European markets: server-side tracking, AI-powered automations, CRO, web redesign. Result: +40% annual growth.

As a freelancer, I build complete systems — from data collection to activation on your ad platforms and CRM. One point of contact. Zero silos. If we can't measure it, we don't do it.

My journey on LinkedIn

My tools of choice

It's not the tool that delivers results — it's how you use it. But here are the ones I've mastered.

Web & CMS

Webflow · Shopify · Next.js · HTML/CSS · Figma

Engineering & Automation

Python · n8n · Zapier · API REST · SQL · MCP

Data & Growth

GTM · GA4 · HubSpot · Salesforce · A/B Testing

What they say

From the people who've worked with me.

Essential training to get started in the world of AI, very rich content. The trainer is attentive with very hands-on practical exercises. I highly recommend.

Audrey Loudieux

AI Training Participant · Exosphere

Frequently asked questions

The answers to what my clients ask before we start working together.

Your next move starts here

No pitch, no slides. Just 30 minutes to understand your problem and see if I can solve it.

30 min · free · no strings attached